THE ART OF CONCISE MESSAGING AND ENGAGING STORYTELLING

At Base, we believe that everybody can master the art of communication and storytelling to capture attention, connect others with their goals and motivate people to act. Our storytelling learning bites is designed to help experienced as well as beginning managers use key messaging, concise communication, and stories for maximum impact both internally and externally across international stakeholders and communicative settings.

The aim is to ensure that the account managers of Mastercard are well prepared to communicate effectively, exert positive influence and know how to handle potential conflict or resistance situations. By embracing the power of storytelling, the account managers of Mastercard can navigate complexities with resilience and emerge stronger.